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7 Irresistible Reasons to Get a Heated Towel Rack for Your Bathroom Today

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Are you tired of stepping out of a warm shower only to be greeted by a cold, damp towel? Maybe it’s time for a change that elevates your bathroom experience. Introducing the luxurious and practical addition your bathroom deserves; the heated towel rack. 

In this blog post, we’ll explore seven irresistible reasons why you should get a heated towel rack for your bathroom today. We’ll show you how this amazing appliance can transform your daily routine and uncover the hidden benefits you never knew you needed.

So, let’s dive in and discover why a heated towel rack is the ultimate bathroom upgrade you won’t want to miss out on!
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Key Takeaways

  1. Heated towel racks offer on-demand warm, dry towels, enhancing hygiene and providing a luxurious spa-like experience.
  2. These racks are energy-efficient, and eco-friendly, and come in diverse stylish, space-saving designs.
  3. As part of a growing trend, they’re a practical investment that enhances self-care and impresses guests.

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What we’ll cover

What is a heated towel rack and how does it work

  1. Enjoy dry towels on demand
  2. Experience health and hygiene benefits
  3. Indulge in a touch of luxury and warmth
  4. Choose from stylish and space-saving designs
  5. Embrace energy efficiency and eco-friendliness
  6. Boost your self-worth and impress your guests
  7. Join the growing trend in modern homes and businesses

Transform your bathroom experience today

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What is a heated towel rack and how does it work

Heated towel rails are bathroom appliances that dry and warm towels, providing convenience and luxury. Bathroom Butler offers a wide range of wall-mounted heated towel racks, featuring cutting-edge technology for optimal efficiency and user satisfaction.

Our heated towel racks use Dry Element Technology (DET), which heats the rack quickly and efficiently, reaching optimal temperatures in just 15 minutes. As you drape a towel over the heated bars, the temperature rises beneath it, while exposed surfaces stay cool for a smart and safe experience.

Equipped with a Personal Temperature Selection (PTS) Switch or Total Digital Control (TDC) Timer, Rapid Heating, and Dual Entry options, our towel racks deliver a customizable and user-friendly experience. 

Now that you have a better understanding of what a heated towel rail is and how it works, let’s explore the top 7 irresistible reasons why you should consider adding one to your bathroom today.
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1. Enjoy dry and warm towels on demand

Imagine stepping out of the shower and wrapping yourself in a warm, dry towel every single time. With a heated towel rail, this is a reality. No more cold, wet, or musty towels, just daily hotel experience.

To ensure faster drying, simply fold your towel in half before placing it on the heated towel rail. This technique increases the exposure the towel has to heat, promoting effective and even drying. Enjoy the luxury of dry towels on demand and enhance the level of comfort and satisfaction in your daily routine with a heated towel rack.
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2. Heated towel racks offer health and hygiene benefits

Heated towel rails not only offer the luxury of dry, warm towels but also contribute to a healthier bathroom environment. Damp towels can become breeding grounds for bacteria and mould, which can exacerbate allergies and skin conditions. By using a heated rack, you effectively reduce the moisture content in your towels, inhibiting the growth of mould and reducing bacterial load by up to 90%!

Experience the health and hygiene benefits of a heated towel rack and transform your bathroom into a sanctuary of comfort and wellness.

Interested in the towel rack below? Explore the NATURAL 5 Bar 20-inch Straight Heated Towel Rack with PTSelect Switch.
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3. Indulge in a touch of luxury and warmth

Heated towel racks are the perfect addition to transform your bathroom into a luxurious, spa-like retreat. After a relaxing bath or shower, wrapping yourself in a warm, cozy towel elevates the experience. With a heated rack, you can enjoy this soothing sensation year-round, making every day feel like a special treat.

Heated towel rails also contribute to the overall ambience of your bathroom. Their sleek and modern design, combined with the added warmth, creates an inviting and sophisticated atmosphere that you and your guests will appreciate. Indulge in a touch of luxury and warmth with a heated towel rack, and elevate your bathroom experience to new heights.
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4. Choose from stylish and space-saving designs to store towels

Heated towel rails are not only functional but also aesthetically pleasing, with a wide array of designs and finishes to choose from. This ensures that you can find the perfect heated towel rack to complement your bathroom decor and personal style. Whether you prefer a contemporary stainless steel finish, a classic matte black, or a warm and inviting champagne gold, there’s a towel rack design to suit your tastes and enhance your bathroom’s appearance.

On top of their visual appeal, they offer space-saving solutions for storing towels, particularly with wall-mounted options that fit above other bathroom fixtures. These designs allow you to optimize your bathroom space, keeping it clutter-free and organized while still enjoying the benefits of warm, dry towels.  Interested in the stylish and space-saving heated rack below? Explore the EDGE 10 Bar 20-inch Straight Heated Towel Rack with PTSelect Switch.

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5. Embrace energy efficiency and eco-friendliness

Heated towel rails are a luxurious addition to your bathroom and they also offer energy efficiency and eco-friendliness benefits. When compared to traditional towel drying methods such as tumble drying, heated racks consume much less energy. This is because they only need to operate for a short period to dry your towels, which translates to reduced energy bills and a smaller carbon footprint.

In addition to being energy efficient, using a heated rack can also reduce your laundry frequency as towels take longer to get smelly and mildewy, leading to less water usage and lower environmental impact. By choosing an eco-friendly option for your bathroom, you can feel good about your contribution to sustainability while enjoying the benefits of a heated towel rack.
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6. Boost your self-worth and impress your guests

A heated towel rack is an investment in your self-care and self-love. After a long day, or when you’re feeling under the weather, wrapping yourself in a warm and cosy towel can be incredibly comforting. By investing in a heated towel rail, you’re giving yourself the gift of that comfort every day. 

In addition to treating yourself, a heated rack adds a unique and luxurious feature to your bathroom.And let’s not forget about the impression it can leave on guests. When they see that you have a heated towel rack in your bathroom, they’ll be impressed by your attention to detail and your commitment to creating a comfortable and welcoming space. It’s a small touch that can make a big impact.
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7. Join the growing trend in modern homes and businesses

Heated towel racks are no longer limited to high-end hotels and spas. They have become a popular feature in modern homes and businesses alike. From boutique hotels to luxury apartments, more and more people are choosing to install heated towel racks as a standard feature in their bathrooms. By doing so, they are creating a more comfortable and welcoming environment for themselves and their guests.

As the demand for heated racks continues to rise, the global market for these products is experiencing significant growth. This growth can be attributed to several factors, including an increase in awareness of the benefits of heated racks, as well as advancements in technology that have made these products more affordable and efficient. By embracing this trend and installing a heated towel rack in your bathroom, you are not only staying ahead of the curve when it comes to modern bathroom design, but you are also investing in a reliable and innovative bathroom solution that will continue to provide you with comfort and convenience for years to come.
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Transform your bathroom experience today

Investing in a heated towel rack is an easy and practical way to transform your bathroom experience. From the convenience of having dry towels readily available to the luxury of a spa-like ambience, a heated rack can enhance your daily routine and elevate your space. Don’t forget, it also provides health and hygiene benefits, energy efficiency, and stylish design options.

We hope this blog has provided you with valuable insights into the benefits of heated towel racks and has inspired you to consider adding one to your bathroom. Bathroom Butler offers a range of wall-mounted heated towel racks in the United States, South Africa and Australia, all equipped with the latest technology for maximum efficiency and user satisfaction. Take the first step in upgrading your bathroom and browse our selection today. Trust us, you won’t regret it.

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Heated towel racks 101

A must read before you buy

A wall-mounted heated towel rack is a great way to ensure you enjoy a daily dose of comfort and luxury. The only way to understand that feeling of a dry towel every morning is to experience it off a heated towel rail.

Also, if you’ve been using a tumble dryer to dry your towels, making the switch can help you reduce your energy bill – but only if you buy smart. There are lots of different types of heated towel racks on the market and not all of them will be clever purchases. Happily, we’ve created a guide to help you purchase the best of the best.

Know your type

What’s going on inside your heated towel rack?

If it’s filled with fluid it’s going to be very heavy, take a long time to heat up and you’ll run the risk of leaks. For these reasons, it’s best to buy a dry element towel rack such as those you’ll find at Bathroom Butler. Thanks to our exclusive Dry Element Technology (DET), our towel racks’ bars heat up via a silicone-coated wire. When a towel is placed over them, the area under the towel will get even warmer, but the exposed parts don’t. It’s a much smarter and safer way to roll. Or dry your towels.

Size matters

Choosing a heated towel rack with the correct towel holding capacity fit for your needs should be your first consideration.

If you’re livin la vida bachelor you don’t need to heat up enough towels to dry a soccer team. In this case, you’d need something like our NATURAL 5 Bar 20” heated towel rack that can easily dry two folded bath sheets.

Heated towel racks 101 - Natural 5 Bar 20inch
Heated towel racks 101 - Natural 15 Bar 20inch

However, if you’re wanting to install something in a family bathroom it’s best to think big – or possibly face stiff competition to be the first to get into the bathroom each morning. We have lots of larger towel racks that could fit the bill, including our NATURAL 15 Bar 20” heated towel rack. Which can comfortably hold four folded bath towels or 3 folded bath sheets!

The perfect placement

Ideally, you want to mount your heated towel rack as close to your bath or shower as possible. Still, you need to consider where your electricity is coming from.

Many consumers forget about this and end up purchasing a towel rack with wiring that ends up being on the wrong side. Can we get an “Aaaaargh!”? Fortunately, this isn’t a problem if you’re buying from Bathroom Butler. All our heated towel racks feature dual electrical entry – on the bottom left and the bottom right. This way, you can plug them in on either the left or the right hand side. Also, if your plug point sat higher up the wall, you could flip our towel racks and install them upside down. For the record, you couldn’t do this with the fluid-filled type as their heating element always has to be on the bottom to prevent it from burning out.

Know your metal

Heated towel racks are made from different materials, and all are not created equal.

In Europe, aluminum is a popular material used to make heated towel racks. Manufacturer’s tout the fact that it heats up quickly as a big pro, but the downside is that it doesn’t retain its heat for as long as steel. It’s also not as sturdy. Then there’s chrome-plated steel. This is where things get dicey because there’s no industry standard regulating that quality of the plating and, if you end up with something lightly coated, it’s going to chip, scratch and rust. This is why our Bathroom Butler heated towel racks are made from super strong, rust-resistant Grade 304 stainless steel to ensure they last decades, not just a couple of years. And as for slower heating? That’s not true at all! All our heated towel racks can heat up within 10 to 15 minutes!

Ultimately, when you know what you’re looking for and can make an informed choice, it’s easy to buy the very best.

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The biggest bathroom decor trends of 2020.

Has spending more time at home got you thinking you’d like to switch up your scatter cushions? Maybe recover the couch? You’re not alone. Many people are itching to renovate and while the pandemic’s put a dampener on large scale plans, smaller spaces, such as bathrooms, have become a top project.

If you’re one of the many wanting to give yours a makeover, check out these top bathroom décor trends of 2020 to help get you feeling inspired.

The bidet makes a comeback

Thanks to the toilet paper panic that swept America in March, the sales of bidet attachments is skyrocketing. This way, you don’t have to worry too much if you can’t find your favorite 3-ply on the shelves. Still, not everyone’s bothered by COVID-19-induced panic buying. As it turns out, the Polished Stainless Steel toilet paper holder from our timeless-looking 4600 series is one of our top three bestselling products. Thanks to a patented RIGID Loc mounting system, it’s never going to wiggle around on your wall.

Marbleized wallpaper

Marble bathrooms have always been a thing. Still, it’s an expensive look to pull off. Marbleized wallpaper, however, allows you to get the look without having to empty out your wallet. Don’t let anyone tell you that you can’t put wallpaper in a bathroom. If it’s not in a splash-zone and you treat it with a sealant, you can enjoy a fresh new look that’s for keeps.

Getting warmer

Cool-toned bathrooms with a palette of white, grey and silver will always be a classic. However, there’s a new shift towards a warmer look. Think elegant beige, taupe, cream and rose-hued marble; earthy-looking Travertine and tan-colored Terracotta. In this case, cool-toned silver bathroom fixtures could look out of place, but now copper, brass and anything yellow or rose gold-plated can get a chance to shine.

Black beauty

They say black never goes out of fashion but it’s also never been more in vogue when it comes to bathroom fixtures. Still, it’s not just any black that’ll do – it’s got to be matte. This finish du jour has been showing up not just in bathrooms but kitchens too. While it’s typically masculine and modern, it doesn’t have to be. Pairing matte black fixtures with softer touches – think orchids, oriental rugs and romantic old-world cabinetry – can create a beautiful juxtaposition. At Bathroom Butler, you’ll find our Natural and Cubic collection heated towel racks are available in Matte Black as well as many of our bathroom accessories to match.  

Matt black heated towel rail with 8 bars.

Mirror, mirror

Often, a bathroom mirror exists solely as whatever’s glued to the front of your medicine cabinet. Now, however, homeowners are scrapping those entirely in favor of large, framed mirrors that take centre stage. They’re a quick and easy way to really elevate any space, bathroom or otherwise, and create a “boutique hotel” feeling in a flash. Also, you don’t have to opt for just one. If you’ve got twin sinks, opt for twin framed mirrors to give any bathroom a real sense of drama.

High shine finish

While matte black fixtures have seen a surge in popularity, stainless steel is still a top pick. In fact, it’s the most popular choice amongst our Bathroom Butler customers when it comes to any of our fixtures. Speaking of, our Natural 5 Bar heated towel rack in Polished Stainless Steel is still our bestselling towel rack. So much so that it’s one of our top three bestselling products! As it’s made from superior quality Grade 304 Stainless Steel it doesn’t require a coating to serve up a gorgeous-looking gleam. It’s also rust-resistant and, because it’s not porous, won’t become a magnet for bacteria.

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How Heated Towel Racks Support Bathroom Hygiene

A wall-mounted 8-bar matte black heated towel rack drying muted yellow towels in a bathroom

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Ever wondered why your bathroom towels sometimes smell musty, even after just a few uses? The answer lies in bathroom hygiene, particularly how we dry and care for our towels. 

This post will explore why proper towel care is crucial for a healthy bathroom environment and reveal how heated towel racks offer an effective solution. 

From reducing the proliferation of bacteria on towels to minimizing laundry loads, discover how these modern fixtures can transform your bathroom into a more hygienic space.

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Key takeaways

  • Independent testing proves heated towel racks effectively reduce bacterial levels, with a 75% reduction in microbial load over 12 days.
  • Rapid drying eliminates the damp conditions bacteria need to multiply, preventing musty odors and extending the freshness of towels between uses.
  • Maintaining dry towels between uses reduces cross-contamination in shared bathrooms, especially important for hand towels used by multiple people.

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Why is Bathroom Hygiene Important

Most of us focus our cleaning efforts on obvious bathroom surfaces—scrubbing toilets, wiping countertops, and mopping floors.

However, the bathroom’s unique environment creates challenges that go beyond surface cleanliness.

The combination of heat and moisture in this frequently used space makes it particularly vulnerable to bacterial and fungal growth.

Even in well-ventilated bathrooms, water vapor settles on surfaces and seeps into materials, creating ideal conditions for microorganisms to thrive.

Despite regular cleaning routines, these often-overlooked moisture-related issues can compromise your bathroom’s hygiene.

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How Towels Impact Bathroom Hygiene

While we rely on towels for drying after washing, they can harbor more microorganisms than you might expect. 

Research by microbiologist Dr. Charles Gerba revealed some concerning statistics: 90% of bathroom towels contain coliform bacteria, and 14% carry E. coli – both indicators of fecal contamination. Even more alarming, a square inch of a typical towel can host up to 164,000 bacteria.

Hand towels are particularly problematic in bathrooms. 

Used multiple times daily by different people, they quickly become saturated and rarely have time to dry properly between uses. When a hand towel stays damp, bacteria multiply within its fibers, and using it after washing can transfer these bacteria back onto clean hands.

Traditional drying methods compound these issues. 

Hanging towels on hooks causes the fabric to bunch together, trapping moisture between folds. In contrast, towels draped over standard towel bars often remain damp in the middle where air circulation is limited. This inadequate drying in a humid bathroom can take hours, creating an ongoing bacterial growth cycle that regular washing alone can’t address.

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How Heated Towel Racks Improve Towel Hygiene

Now that we understand the importance of bathroom hygiene and the impact of damp towels, it’s essential to address the challenges they create. Heated towel racks provide an effective solution by actively drying towels, preventing moisture buildup, and maintaining freshness.

Below, we explore their key benefits and how they contribute to a cleaner bathroom environment.

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Dry Your Towels Faster

The primary benefit of heated towel racks is their ability to rapidly and thoroughly dry towels, eliminating the moisture and dampness bacteria need to grow.

Bathroom Butler’s innovative Dry Element Technology (DET) sets a new standard for towel drying efficiency. 

Unlike fluid-filled models that can take up to 90 minutes to warm up, our heated towel racks are equipped with DET technology and rapid heating, reaching operational temperature in just 15 minutes. The system’s Direct Intelligent Heating (DIH) feature traps heat beneath towels, ensuring thorough and efficient drying.

Just how effective is this approach? 

An independent study commissioned by Bathroom Butler identified the microbial bacterial load on damp towels before and after drying. 

The results were compelling: heated towel racks reduced bacteria levels from 1000 to 1, with testing over a 12-day period showing a 75% reduction in microbial load.

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Prevent Musty Towel Odors

That telltale musty smell from towels signals bacteria and mildew thriving in the fibers. 

Heated towel racks maintain a consistent temperature that keeps your towels dry between uses, preventing these unwanted odors from developing. 

The result is a fresher bathroom environment without constantly replacing damp, musty towels.

The musty odors in damp towels are primarily caused by bacteria such as Pseudomonas aeruginosa, Staphylococcus, and various fungi that thrive in moist environments. 

These microbes feed on organic residues trapped in towel fibers—including dead skin cells, natural oils, soap residue, and body fluids—producing volatile organic compounds (VOCs) like sulfur compounds, fatty acids, and aldehydes as metabolic byproducts. 

This process accelerates significantly when towels remain damp for more than 3-4 hours, especially in warm, humid bathrooms. 

By rapidly removing the moisture microbes need to multiply and metabolize, heated towel racks slow microbial growth and help prevent odors from forming.

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Minimise Cross-Contamination

In shared bathrooms, hand towels can become vectors for bacteria, particularly when used by multiple people throughout the day. 

Damp towels create an ideal breeding ground for microbes, increasing the risk of cross-contamination and reintroducing germs to freshly washed hands.

High-traffic bathrooms face the most significant risk, as each user deposits their unique microbiome onto shared towels. In moist conditions, bacteria multiply rapidly, making it easy for the next person to pick up these germs and transfer them to other surfaces or their skin. 

This especially concerns individuals with sensitive skin conditions like eczema, where bacterial exposure can trigger infections.

Heated towel racks break this cycle by quickly drying towels, reducing moisture buildup and microbial survival. This significantly lowers the risk of bacteria spreading between users, making them a valuable addition to family and guest bathrooms where hygiene is a priority.

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Superior Material for Enhanced Hygiene

In humid bathroom environments, corrosion resistance is essential for long-lasting performance. Materials that rust or degrade over time not only require frequent replacement but can also compromise the look and functionality of bathroom fixtures.

Another exceptional feature of Bathroom Butler’s heated towel racks is their corrosion-resistant Grade 304 Stainless Steel, which ensures superior durability in moisture-rich spaces. 

This premium stainless steel maintains its integrity, unlike coated or lower-grade metals that may rust or chip, making it a low-maintenance and long-lasting solution.

Its non-porous surface also prevents bacteria from collecting, adding an extra layer of protection while keeping your towel rack looking pristine for years to come.

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Final Thoughts on How Heated Towel Racks Support Bathroom Hygiene

The difference between a hygienic bathroom and one that harbors harmful bacteria may come down to the fixtures we choose and how they support our daily routines.

Heated towel racks keep towels dry between uses, reducing damp conditions that can lead to mildew and musty odors. With corrosion-resistant Grade 304 Stainless Steel, they also ensure durability in humid environments, making them a reliable, long-term solution.

Ready to enhance your bathroom’s hygiene? Explore our range of heated towel racks to find the perfect model for your space.

Interested in learning more? 

Our blog features comprehensive guides to bathroom heating solutions, modern renovation ideas, and expert advice on selecting the right fixtures and bathroom accessories for your space. 

Discover how to create a bathroom that combines superior hygiene with contemporary style and functionality.

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How to find a premium quality heated towel rack

Shopping for a heated towel rack? As with most things, it’s a case of “buyer beware”. You might think you’ve nabbed a bargain, but you’ll get the quality you pay for. Also, inferior materials and poor design could cost you in the long run. Fortunately, making sure you buy a luxe investment purchase instead of a lemon is just a case of knowing what to look out for.

Know your metal

As it turns out, not all steel is created equally. The kind you want to look out for is Grade 304 Stainless Steel, the type from which all Bathroom Butler heated towel racks are made. It’s incredibly rust-resistant and, being non-porous, no bacteria can stick to it. Also, all it requires is a quick wipe to achieve a gorgeous-looking gleam.

Many inferior heated towel racks use a lower grade quality of steel that’s prone to rust. They also have to be coated to recreate the natural shine of Grade 304 steel, so they’re easy to chip or scratch. Sadly, without chemical testing, it’s impossible to tell what grade you’re getting and some unscrupulous brands will lead you to believe you’re buying 304 Grade when you’re not.

Look out for heat control

Not all heated towel racks offer a built-in controller that allows you to adjust the heat setting. This is definitely something you’re going to want which is why all our Bathroom Butler models have them. It means you don’t have to install a separate switch at the wall and gives you the freedom of choice. Want your heated towel rack to work harder in winter? Of course! Would rather turn it down in the hotter months. For sure. This makes sense and allows you to save on electricity in the long run.

Polished Stainless Steel CUBIC 6 Bar 530mm Straight Heated Towel Rail with PTSelect Switch.

Dry element heating technology is best

Some heated towel racks, particularly those made in Europe, are fluid-filled. This is an older heating technology typical of towel racks that are very slow to heat up. At Bathroom Butler, we know you’ve got a need for speed so we use dry element heating technology (DET). It allows our towel racks to heat up within minutes so they use less electricity. Also, a lot less of the towel rack’s surface heats up, which is safer. However, because the temperature underneath the towels increases, they’ll dry a lot faster. We call this Direct Intelligent Heating (DIH). Our customer’s call it “convenient” and “clever”!

Have it both ways

What’s great about our Bathroom Butler heated towel racks is that they all have dual entry electrical connections. This means it doesn’t matter which side of the wall your electrical connection is located – you can simply flip our towel racks around to suit! Many competitor products only have a single entry electrical connection. This has resulted in endless stress for their customers who’ve waited forever for a heated towel rack to arrive, only to realise they’re unable to connect it.

Get the after sales care you deserve

Many heated towel racks are welded together so when something goes wrong you can’t open them up and repair them. Happily, this isn’t a concern when you purchase a Bathroom Butler heated towel rack. They’re assembled via a unique, “no welding”, patented construction method that makes them fully serviceable. Better yet, they come with a great peace-of-mind guarantee – 10 years on the product material, 5 years on the heating element and 1 year on the controller.

In short, if you buy an inferior heated towel rack, the experience could be costly and short-lived. With Bathroom Butler, you get a top-quality product that can save you money in the long run while enjoying all the luxury it offers for many years to come. When it comes to choosing a brand to enhance your bathroom, the winner is pretty clear.

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7 Biggest heated towel rack myths busted

7-bar heated towel rack drying two pink bath towels

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Have you ever stepped out of a relaxing shower only to grab a cold, damp towel? 

Not the best way to end your spa-like experience, right? That’s where heated towel racks come in—but there’s a lot of confusion about what these bathroom game-changers can really do. As experts in heated towel racks, we’re here to clear up the misconceptions and show you just how amazing these devices truly are. 

In this post, we’ll bust the 7 biggest myths about heated towel racks, from their real purpose to their running costs, and help you understand why they’re becoming a must-have bathroom essential.
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Key takeaways

  1. Heated towel racks dry towels quickly and efficiently, inhibiting bacteria growth by up to 75% compared to regular rails.
  2. Using only 40-180W of power, heated towel racks are energy-efficient and include smart features for optimal consumption.
  3. Combat bathroom humidity year-round by keeping towels fresh and dry, preventing musty odors in any season.

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Why Heated Towel Rack Myths Exist

Ever noticed how some of the best bathroom innovations get tangled up in misunderstandings? Heated towel racks are no exception! 

These clever devices have been around for years in luxury hotels and spas, but as they’ve made their way into our homes, a bunch of myths have tagged along for the ride. 

The main reason? Most people’s first encounter with heated towel racks was in high-end hotels, leading them to view these devices as pure luxury items rather than practical bathroom essentials. 

Add in concerns about energy costs and a general misunderstanding of how they actually work, and you’ve got the perfect recipe for myths and misconceptions. 

Plus, with older, less efficient models still floating around in people’s memories, it’s no wonder some folks are skeptical about bringing one into their homes. 

But here’s the thing: modern heated towel racks are a whole different story, and it’s time to set the record straight.
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Explore the 7 Most Common Myths About Heated Towel Racks

Ready to discover the truth about heated towel racks? 

We’re about to bust open the 7 biggest myths that might be holding you back from experiencing the magic of these bathroom game-changers. 

From running costs to their real purpose, we’re diving deep into each misconception to show you exactly why these myths don’t hold water. Let’s get myth-busting!
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Myth 1: Heated towel racks exist to warm towels

Here’s the biggest myth we hear all the time—that heated towel racks are just fancy towel warmers for people who love luxury. Not even close! 

While having a gently warmed and cozy towel is definitely a nice perk, the real superpower of these devices is their ability to dry your towels quickly and efficiently. Why does this matter? Because damp towels are basically bacteria’s favorite breeding ground

A heated towel rack can dry your towel in just a few hours, compared to leaving it hanging on the back of the bathroom door, where it might stay damp all day. This speedy drying time helps inhibit bacteria growth, keeping your towels more hygienic and fresh for longer. 

So, while that dry, warm towel feels amazing (and it really does!), you’re actually getting something much more important: a cleaner, healthier bathroom routine.

Looking for the perfect heated towel rack for your bathroom? Explore our collection of high-quality heated towel racks today!
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Myth 2: Heated towel racks are expensive to run

Think running a heated towel rack will send your electricity bill through the roof? Think again! 

Here’s a surprise that shocks most people – these smart devices only use about as much power as a regular light bulb (we’re talking 40 to 180W). That means you can keep it running all day without stressing about costs. 

Even better? All Bathroom Butler heated towel racks come with a PTSelect (Personal Temperature Selection) switch for temperature adjustment and can be connected to Wi-Fi switches, putting you in complete control of your energy consumption. You can adjust the power settings and schedule your rack to run only when you need it, maximizing energy efficiency. 

And here’s the really cool part—since you won’t be tossing your damp towels in the energy-hungry dryer anymore, you might actually see your bills go down. In fact, if you’re currently a heavy dryer user, your heated towel rack could pay for itself in just a few months!
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Myth 3: You don’t need a heated towel rack in warm weather

Let’s tackle another common myth about heated towel racks—they’re only good for cold weather! 

Many people think hot summer days mean their towel rack can take a vacation, but that’s far from the truth. No matter the season, your bathroom is still a humid environment, and your towels get wet after every shower or bath. 

That moisture attracts bacteria all year round, and in humid summer weather, towels can actually take longer to dry naturally than in winter, leading to that dreaded musty smell. A heated towel rack keeps your towels dry and fresh 365 days a year, and with our PTSelect switch, you can easily adjust the power settings to match the season, ensuring optimal efficiency no matter the weather.
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Myth 4: Heated towel racks take forever to heat up

Whoever told you heated towel racks are slow to warm up must not have met our modern designs! 

Thanks to our innovative Dry Element Technology (DET), Bathroom Butler heated towel racks reach their optimal temperature in just 15 minutes. That’s right! While old-school fluid-filled models might take up to 90 minutes to get going, our racks are ready to work before you’ve even finished your morning coffee. 

The secret? DET delivers heat directly to your towels through the bars, trapping warmth where it matters most, underneath the towel. This means faster drying times and more efficient performance, so your towels start drying the moment you hang them up.

Shop our collection online to experience the speed and efficiency of DET technology with our innovative heated towel racks.
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Myth 5: Heated towel racks can’t be used to dry clothing

Here’s a myth we need to clear up! Nothing’s actually stopping you from drying clothes on your heated towel rack, but there are a few things to keep in mind. 

While these racks are designed primarily for towels, they’ll happily help dry other items. Just remember what works best—damp items, not sopping wet. Those dripping-wet clothes are better off in the sun or the dryer where they belong.

One important thing to note about heated towel racks is that they can get quite warm, though not as hot as an iron. So you’ll need to think carefully about what you hang on them. Do you have clothes with plastisol prints that could melt or delicate fabrics that don’t play nice with heat? Best to keep those away and find them another drying spot. 

The rule here is simple—if your clothing can handle moderate heat, it’ll do just fine on your heated towel rack.
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Myth 6: Heated towel racks replace the need for a dryer

Let’s tackle this myth with a pinch of common sense! 

While heated towel racks are amazing at what they do, they won’t completely replace your dryer—and that’s perfectly okay. Here’s the deal with drying: heated towel racks are perfect for damp towels and clothes that just need a gentle dry, but anything soaking wet will be better off in the sun or dryer. 

Where these racks really shine is in their everyday convenience. Imagine running to your dryer every time you want to shower. That’s not just inconvenient, it’s expensive too! 

With a heated towel rack, your towel starts drying as soon as you hang it up after use, and it’s ready and waiting for your next shower. No planning ahead, no wasted energy, just perfect, dry towels right where you need them.
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Myth 7: A heated towel rack means rarely washing your towels

Let’s bust our last myth! While heated towel racks make a huge difference in towel hygiene, they don’t eliminate the need for washing but change how often you’ll need to do it.

Here’s why: no matter how thoroughly you shower, your towel will collect bacteria from your body. The longer a towel stays damp, the more these bacteria multiply. On a regular rail, this means washing your towels every second or third day to avoid what we call a “bacteria block party.” 

But here’s where heated towel racks work their magic: by drying your towels quickly, they reduce the time bacteria have to grow. In fact, testing shows towels dried on heated towel racks have up to 75% lower microbial load than those dried on regular rails. That means you can get an extra day or two between washes. Less laundry and fresher towels? That’s a win-win!

Shop our selection of heated towel racks online and enjoy fresher, cleaner towels with less frequent washing.
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Final Thoughts on Myths About Heated Towel Racks

There you have it…. Seven myths about heated towel racks thoroughly busted! 

As you can see, these innovative bathroom essentials are practical, energy-efficient solutions that keep your towels dry, fresh, and hygienic all year round. From their quick heating technology to their versatile drying capabilities, modern heated towel racks are transforming daily routines in homes everywhere with their smart features and efficient performance.

Ready to experience the benefits for yourself? Shop our collection of high-quality heated towel racks online and discover the perfect model for your bathroom. 

Want to learn more? Explore our blog for expert tips and insights, or check out our comprehensive Ultimate Guide to Heated Towel Racks for everything you need to know about these game-changing bathroom essentials.
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Create a 5-star hotel feeling with a wall-mounted heated towel rack

Create a 5-star hotel feeling with a wall-mounted heated towel rack

We’re spending more time at home than ever before so it makes sense to want to make things extra comfy. But why stop at “nice” when you can head straight to “hello there, 5-star hotel”. After all, we’re not going to be travelling anytime soon, so we might as well live it up at home. Installing a wall-mounted heated towel rack is a great place to start. Unlike a freestanding model that’ll take up floor space, a wall-mounted heated towel rack attaches directly to the wall. This way, you don’t have to worry about tripping over a plug or have yet another thing to move around when you’re trying to clean. Also, if you pick one of Bathroom Butler’s gorgeous-looking, state-of-the-art towel racks, you’ll find installation’s all too easy.

Have it both ways

With most other heated towel racks, you have to specify whether you want a left or right-hand electrical connection. Many people get this wrong and end up ordering a towel rack that has to be returned. Definitely not the kind of admin you want when your goal is to create a life that’s high on luxe and low on fuss! What’s great about a Bathroom Butler wall mounted towel rack is that it boasts dual entry. This means it has both a left and right-hand electrical connection. (Yep, it’s as cleverly designed as it’s good-looking!) It’s also going to save you money because it heats up faster than other brands. Within just 10 to 15 minutes it’s hot enough to start drying your towels!

Let’s talk textiles!

Speaking of towels, the next step in turning your bathroom into a spa-like experience is to luxe up your linens. We suggest investing in deliciously thick towels made from 100% cotton. This will ensure they’re super soft to the touch as well as wonderfully absorbent. Also, because Bathroom Butler’s heated towel racks rely on Direct Intelligent Heating, they’ll dry your towels in just four hours. This way, you can keep them in fabulously fluffy condition!

Set the mood

Last, but not least, if you’re on a mission for sensory bliss, it’s time to makeover your products. Toss that 2-in-1shower gel for something with a creamy, dreamy texture. Swap out that soap on a rope for a triple-milled delight. You want to look out for products that promise to create a sense of calm and many can deliver if they’re formulated with soothing essential oils. Think lavender, ylang-ylang and neroli. If you can find a scented candle that uses these calming oils, that would be great too. You can keep it on your bathroom dresser or elevate it right next to your tub with a glass shelf. Bathroom Butler has several designs so you could find one that matches perfectly to your wall-mounted heated towel rack. Suddenly, bath time becomes a self-care ritual just as good as what any boutique hotel could offer. Better yet, you never have to worry about checking out!

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5 Reasons to Choose a Heated Towel Rack Over a Towel Radiator

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Selecting the perfect addition to your bathroom for both comfort and functionality can often put you at a crossroads: choosing between a heated towel rail and a towel radiator. 

In the spirit of making informed, eco-friendly choices, we’ve compiled five compelling reasons a heated towel rail should be your go-to choice over a traditional towel radiator. 

In this post, we dive into the advantages of heated towel rails, showcasing how their energy efficiency, user-friendliness, and stylish design make them the ideal choice for your bathroom.

Whether you’re undertaking a full renovation or just looking to improve your space, discover why heated towel rails are the smarter and more eco-friendly option.

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Key Takeaways

  • Efficient towel drying: Heated towel racks offer superior drying efficiency, ensuring towels dry quickly and are free from dampness to reduce bacteria growth.
  • Energy efficiency: Bathroom Butler heated towel racks are designed for low energy consumption, making them a more eco-friendly and cost-effective option than traditional towel radiators.
  • Stylish design and versatility: Heated towel racks come in various elegant designs and sizes, fitting seamlessly into any bathroom aesthetic and space.
  • Advanced features: With unique functionalities like the Personal Temperature Selection switch and rapid heating technology, Bathroom Butler heated towel racks can create a modern, convenient bathroom experience.

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Heated towel rack vs towel radiator: What’s the difference?

Heated towel rails and towel radiators are both heating devices that can be used to make your bathroom experience a little more comfortable; however, there are some key differences between them. 

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What are heated towel rails?

Heated towel rails, also known as heated towel racks, are specialized fixtures designed to dry damp towels. While most commonly installed in bathrooms, their utility can also extend to other areas of the home, such as laundry rooms and kitchens. 

These racks are electrically heated and operate at a lower wattage than towel radiators, making them efficient for drying damp towels on demand. Equipped with electric heating elements, these racks deliver direct heat to the towels, which accelerates the drying process.

It’s important to note that many manufacturers often use the term ‘heated towel racks’ loosely and incorrectly to describe what are actually ‘towel radiators.’ There is a distinct difference between the two, so consumers should ensure they understand the specifications of the product they are purchasing.

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What is a towel radiator?

Towel radiators, primarily designed to heat the surrounding space, operate at higher wattages and consequently use more electricity. Although they can dry towels, their liquid-filled design and restricted temperature, which is optimized for ambient heating rather than direct drying, make them less efficient for this purpose. 

These radiators are usually connected to the home’s hydronic central heating system, and some models are equipped with an additional electrical heating element similar to a kettle’s.

However, heating the liquid inside these radiators is a long and slow process, and the temperature limitations make them less effective for drying towels directly and quickly compared to designs that provide concentrated, direct heat. 

Additionally, it is important to note that the effective wattage of a towel radiator connected to a hydronic central heating system is generally higher than one powered solely by an optional electrical element.

Therefore, a towel radiator that relies only on its electrical element, without connection to a hydronic system, will not warm a room as effectively. This distinction is crucial for understanding both the functionality and the energy efficiency of towel radiators.

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Explore 5 Reasons You Should Choose a Heated Towel Rack for Your Space Over a Towel Radiator

Below, we delve into the five compelling reasons that set heated towel racks apart from traditional towel radiators. 

From their specialized design that ensures quick towel drying to their seamless integration into any home, these reasons cover all aspects of what makes a heated towel rack a superior choice.

We’ll also discuss the energy efficiency, elegant design, and customization of heated towel racks to help you understand why they’re an ideal addition to modern bathrooms. 

Get ready to uncover the unique benefits that heated towel racks offer for your space.

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1. Tailored design for efficient drying of damp towels

When deciding between a heated towel rack (HTR) and a towel radiator, it’s essential to evaluate your primary requirements: do you need to dry towels, or do you need to add heat to your bathroom?

Heated towel racks are built for effectively drying damp bath towels. With their design focused on maximizing towel drying efficiency, they stand out as the superior choice if dry towels are your main priority. These racks use direct heat to ensure towels are dried quickly and evenly, reducing moisture and the potential for mildew proliferation.

In contrast, towel radiators are adept at slowly adding some warmth to the bathroom environment but may not be as efficient at drying towels, particularly when they are electrically operated. Their design is geared towards increasing room temperature, and while they can dry towels, it’s not their primary function. 

Underfloor heating is a more effective solution for evenly distributed heat in a whole bathroom. It keeps the floor and the room comfortably warm, enhancing the overall bathroom experience.

In summary, if towel drying is your key concern, a heated towel rack is the ideal solution. It is designed for this purpose and will outperform a towel radiator every time.

Want to take a quick peek at some heated towel rails? Explore Bathroom Butler’s collection available in the United States, South Africa, and Australia. 

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2. Seamless installation of heated towel racks

Heated towel racks, particularly the wall-mounted variety, can be seamlessly integrated into any home setting. All you need is an available electrical point and a suitable space on the bathroom wall. Bathroom Butler heated towel racks come with all necessary mounting parts, an installation template, and an instruction manual, requiring only a few tools for installation

However, it’s crucial to consult an electrician and adhere to local electrical rules and regulations.

Depending on your bathroom setup, there are several installation options. For new constructions or renovations, the standard hardwired option with concealed wiring offers an aesthetically pleasing finish. This requires an electrical conduit in the wall, through which the wiring is passed and then connected to a GFCI circuit. 

Alternatively, for retrofitting existing bathrooms, a plug-in option with exposed wiring is available, which can be connected to a GFCI outlet.

Further, the dual-entry design of these racks allows for flexible electrical connections on either side, enhancing convenience. 

It’s important to note that while towel radiators can be used to heat the room and dry towels, they are limited to hydronic central heating systems and do not operate when the central heating is off.

For homes with an HVAC system, installing a radiator isn’t feasible, but heated towel racks can still offer efficient towel drying without the central heating system.

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3. Customization of heated towel racks

Bathroom Butler’s heated towel racks excel in functionality, offering distinct advantages over traditional towel radiators. 

Their primary advantage lies in their ability to efficiently dry towels, thanks to the electric heating element that rapidly warms the metal bars. This rapid heating process ensures your towels always dry quickly, which helps reduce the growth of bacteria and mildew.

The innovative Dry Element Technology (DET) enables these racks to reach the optimal temperature in just 15 minutes. As a secondary benefit, they provide the essential comfort of a dry and gently warmed towel whenever needed. 

Moreover, these heated towel racks stand out with advanced features like the Personal Temperature Selection (PTS) switch, a feature exclusive to Bathroom Butler’s products. This switch provides customizable temperature settings, contributing to better energy management. 

Additionally, features like Total Digital Control (TDC) timers (not available in all regions) and Wi-Fi-enabled switches also enable you to adjust the rack’s temperature and set timers for when the HTR will be operational, thus limiting its use to only when necessary and effectively reducing electricity consumption.

The Wi-Fi-enabled switches, in particular, offer the added convenience of managing these settings remotely, allowing for adjustments on the go and ensuring optimal energy efficiency.

With their advanced technology, these heated towel racks offer a level of convenience and comfort not found in traditional towel radiators, making them ideal for smart, modern bathrooms.

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4. Exceptional energy efficiency of heated towel rails

Energy efficiency is a key factor when deciding between a heated towel rail and a traditional towel radiator.

Heated towel rails, particularly those equipped with advanced Dry Element Technology (DET) like the models from Bathroom Butler, are designed for low energy consumption. These units typically operate between 60 and 200 watts, depending on their size and number of bars, making them significantly more energy-efficient than standard radiators.

DET heats the rack rapidly, achieving optimal working temperatures in just 15 minutes. This technology dries the towel draped over the bars while keeping uncovered surfaces cool, enhancing safety and user experience. It also reduces energy consumption by up to 20%.

Moreover, these racks excel in drying towels efficiently at lower wattages. The integration of Direct Intelligent Heating optimizes heat distribution, concentrating warmth beneath the towel for faster drying. This feature not only speeds up the drying process but also enhances energy efficiency.

In contrast, towel radiators, including liquid-filled models and those with optional electrical elements, generally require more energy, often consuming 250 to 500 watts. Electric towel radiators, lacking a connection to a hydronic central heating system, do not benefit from the same level of efficiency.

The primary function of these radiators is to heat the surrounding area. Their fluid-filled design tends to draw heat away from the towel, which slows down drying and reduces the amount of heat transferred directly to the towel, limiting their effectiveness in towel drying.

Choosing a heated towel rail offers the dual benefits of quick towel drying and increased energy efficiency. It also helps reduce energy consumption, positively impacting both your utility bills and the environment.

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5. Ideal design, sizing, and placement of heated towel rails

Heated towel rails blend functionality with aesthetic appeal, offering multiple styles to complement your bathroom design. Made from high-quality materials and available in various finishes such as contemporary stainless steel, classic matte black, and luxurious champagne gold, Bathroom Butler’s heated towel rails can become a striking centerpiece in any bathroom. 

They are also available in different sizes to match your available wall space and accommodate a number of towels. Wall-mounted options save space and add an extra touch of functionality as additional storage space for towels. 

The heated towel rack’s easy installation, featuring dual-entry options, is a plus, especially in a small bathroom or tight space. Unlike more cumbersome towel radiators, heated towel rails can be conveniently installed in various safe electrical zones around the bathroom.

Moreover, in smaller bathrooms, the heating effect of a well-placed HTR will subtly enhance the room’s ambiance. This combination of aesthetics and functionality makes heated towel rails a versatile and elegant choice for any bathroom.

Looking for a beautiful, space-saving heated rack? Explore the EDGE 10 Bar 20-inch Straight Heated Towel Rack with PTSelect Switch. 

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Final thoughts on the top 5 reasons to choose heated towel racks over towel radiators

Heated towel racks, with their drying capability, streamlined installation, exceptional energy efficiency, elegant design, and customization, clearly stand out as the superior choice. 

These racks cater to the practical need of drying damp towels and add an element of essential comfort and sophistication to your bathroom. Whether they are installed in a compact space or a large suite, heated towel racks offer tailored solutions to meet diverse bathroom needs.

If you’re looking to elevate your bathroom’s comfort and style, choose heated towel racks from Bathroom Butler. Their innovative design and advanced features provide the perfect blend of efficiency and elegance, making them a smart investment for any home.

Visit Bathroom Butler for a range of efficient, stylish heated towel rails in the United States, South Africa, and Australia

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Heated towel racks: they don’t heat your towels, they dry them

Ah, the humble heated towel rack. It’s one of America’s most desirable home enhancements but also the most misunderstood. You see, possibly due to its name, many people expect it to heat up their towels. However, it’s an actual job, something it does brilliantly, is to dry your towels. This way, when you get out of the shower or bath, you get to reach for a lovely dry towel with a touch of warmth. With a heated towel rack in your life, having to endure the ultimate ick – reaching for something damp and dank-smelling – becomes a memory to forget.

Dry towels vs warm towels

So, how does a heated towel rack work? Well, it all comes down to the art of the fold, but don’t worry, you’re not going to have to master anything complicated.

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Only a small section of your towels, the part that hangs on the rail, will actually touch your heated towel rack. This transferred heat alone isn’t enough to dry your towel but, the way you drape it traps air underneath it. This air gets increasingly hot and can dry your towel in a matter of hours. Also, the more layers, the more heat your towel can trap, so folding it twice will ensure an even faster dry time.

It’s important to remember that, while all Bathroom Butler heated towel racks come with an adjustable heat setting, even the highest won’t compete with a tumble dryer. This is a good thing, however, as owning a hellishly hot towel rack would be a hazard, especially if you’ve got little hands in the house.

Safety first

Nobody can deny that a dry towel offering a subtle hint of warmth will always be a sensory delight. But there’s another reason why saying no to soggy is a must and that’s good old fashioned hygiene.

As it turns out, damp towels, especially those kept in a dark bathroom, are the perfect breeding ground for bacteria. Charles Gerba, a microbiologist at the University of Arizona, says many people don’t wash their hands thoroughly enough. Then, when they reach for a towel they’re seeding it with bacteria in a place that’s primed to grow like wildfire. “After about two days, if you dry your face on a hand towel, you’re probably getting more E. coli on your face than if you stuck your head in a toilet and flushed it,” he says.

Alrighty then!

But it gets even scarier! “I worry about towels that remain damp or moist. That’s a breeding ground for MRSA,” says New York City microbiologist Susan Whittier. An infection caused by antibiotic-resistant Staphylococcus aureus, MRSA accounted for more than 300 000 hospitalizations and 10 000 deaths in the United States.

The bottom line

Clearly, being able to dry your towels soon after use, regardless of what the weather’s doing is a must. It can help protect you and your family from potentially deadly bacteria. While you could do this with a tumble drier, it’s not great for the environment and you’ll end up with a huge utility bill. But this is where a heated towel rack can come to the rescue. Better yet, if you buy one from Bathroom Butler, you get to rest assured you’ve invested in the kind of quality that’ll last for decades. Also, the fact that they’re gorgeous to look at is a big plus too. So, here’s to creating a lifetime of fresh, dry towels with just a touch of warmth.